You'd never try selling cars by telling jokes in a hospital, or insurance by putting up posters at a rock concert.

It's no different online. To sell, you need to engage your target audience in the right place and the right way.

Hamr's services will help you maximize your online communications by planning your best approach, implementing the ideas and then measuring the results.

Digital consulting and strategy

We help businesses find cost effective ways of connecting with people digitally, whether it's adding a social media element to your campaign, developing fully interactive billboards or creating mobile apps to solve business inefficiencies.

We work with businesses directly, or with agencies and their clients.

Hamr can also help advise and upskill online marketing teams in developments, trends and new techniques for communicating online.

Hamr's expertise covers all aspects of engaging people in the digital world - from web technologies and social media platforms, to online marketing strategies and tracking systems. Our knowledge also extends to things like Flash and Silverlight online game development, mobile applications and digital billboards.

All this means we can help by:
+ Auditing current communications. This is a great way to help you understand how you’re tracking online, your place in the online world, and why you’re achieving the results you are.
+ Developing strategies for gaining and building a web presence
+ Developing campaigns using social media
+ Maintaining an ongoing presence in appropriate social media forums
+ Developing strategies for digital marketing or advertising
+ Using technology to help with things internally, like staff relations, work flow or client management.

Implementation

Hamr can turn plans into valuable engagement tools, from managing web builds to faciliating relationships with social media writers.

Project implementation
Our indepth understanding of digital technologies, coding and design make managing your projects smooth and efficient.

We can help manage:
+ Website development
+ Social media account setup
+ Advertising and marketing campaign setup and coordination of design, writing and code suppliers
+ Desktop and mobile application development

Ongoing implementation and management:
Engaging your customers online can take a lot of time. If you're too busy, we can sort out a retainer to take care of:
+ Writing and sending social media messages, like tweeting, Facebook updates, newsletters and blogs
+ Maintaining the engagement of the audience gained during a campaign using social media
+ Maintance of social media profiles
+ Digital communications measurement

This retainer system will give your business a more careful and considered social media presence, so you see a greater return on investment. Your brand voice and target audience will also be consistent across digital platforms.

And we'll help you keep up to play by regularly reviewing and refining your digital strategy. You'll receive reports on how your digital engagement is progressing, and hard statistics to keep the bean counters happy.

Digital Communications Measurement

Measurement is arguably the most important part of any marketing push. As part of every engagement strategy we define meaningful, measurable goals that will let us know what we've achieved.

In our reports, we don't just measure your progess, we analyse the results to find opportunties for improvement to the campaign. They're also written in plain English so you understand everything that's going on.

Our reports can cover:
+ Website traffic movements
+ Internet marketing activity
+ Assessment of current strategic intent
+ Social media conversations and engagement

Every three months we also reassess your current strategy to refine and improve on your communications and relationships.

If you'd like a comprehensive list of our measuring services, please contact us.